Law firm marketing for the holiday season should be a high priority. Of course, continue to follow your legal marketing plan (you have one don't you?) but the Christmas season offers opportunities that are not available during the rest of the year. I want to touch on one of those opportunities: Christmas cards. When I was practicing law the simple process of sending … [Read more...] about Law Firm Marketing Through Christmas Cards
What change is it time to make in your law practice, in your legal career? It is election day in the United States. No matter the outcome, come January 20 there will be changes aplenty for the nation. Despite the unpleasantness of the current Presidential election, one constant factor has been our system of voting for our Chief Executive Officer every four years. A time … [Read more...] about Time to make a change in your law practice, in your legal career?
An extremely interesting article is in the latest issue of the ABA's Law Practice Today. It describes a study on the question of whether rainmakers are born or bred and what are the characteristics of a legal rainmaker. Are some lawyers just naturals? What is it that sets the highest practice development achievers apart? I have set out the article below with full credit and … [Read more...] about Are Rainmakers Born or Bred?
Making partner in your law firm is probably the most critical hurdle in a young lawyer's career. Yet so many attorneys don't have a strategy for how to make that happen. I have touched on this subject before on my website and in the Lawyers Life blog. I was interviewed by Law 360 last week and my comments about making law firm partner were included in the article they … [Read more...] about Why You Haven’t Made Law Firm Partner Yet
I have been a fan of Flipboard for quite a while. For those of you who don't know, Flipboard aggregates internet content and displays it in a magazine style on tablets and smart phones. You can customize the content you receive by category as well as by participating print magazine. It is similar to Google News but much more customizable and attractive. … [Read more...] about A Fun High Tech Marketing Tool for Attorneys