Below you'll find a list of all posts that have been categorized as “Marketing”
Law firm marketing for the holiday season should be a high priority. Of course, continue to follow your legal marketing plan (you have one don’t you?) but the Christmas season offers opportunities that are not available during the rest of the year. I want to touch on one of those opportunities: Christmas cards. When I was practicing law the simple …
What change is it time to make in your law practice, in your legal career? It is election day in the United States. No matter the outcome, come January 20 there will be changes aplenty for the nation. Despite the unpleasantness of the current Presidential election, one constant factor has been our system of voting for our Chief Executive Officer …
How about taking the Lawyers Life assessment? To build a successful law practice you need to do two things: Play to your strengths. Know and utilize those personal and professional characteristics and abilities that give you an advantage over other attorneys. Correct your weaknesses. Understand where you have a need to improve your law practice and your personal life and …
An extremely interesting article is in the latest issue of the ABA’s Law Practice Today. It describes a study on the question of whether rainmakers are born or bred and what are the characteristics of a legal rainmaker. Are some lawyers just naturals? What is it that sets the highest practice development achievers apart? I have set out the article …
It is vital to the sustainability of your law practice that you are paid, and paid timely, for your legal services. Yet invoicing clients and collecting legal fees are constant challenges to many lawyers. Handling cases without being paid is simply bad business: you incur unnecessary malpractice and ethical complaint exposure and suffer the loss of money and staff time …
The American Bar Association held its annual meeting in San Francisco a couple of weeks ago. I was asked to serve on a panel of coaches, recruiters and career consultants in a program called “Career Advice Live.” It was directed to attorneys with one to six years of experience. My topic was Legal Marketing. The program called for each panelist …
